Our approach

Commercial returns & development impact

The Blue Link (TBL) initiates, participates in and manages companies that show solid commercial returns and have considerable development impact.

Currently, The Blue Link operates in The Netherlands, Kenya, Pakistan and Sri Lanka.

Market-driven, involved, leading

All enterprises of The Blue Link start with a clear market demand in the countries of operation. The Blue Link works with local partners to set up local entities that manage and develop new business. The Blue Link has a wide network of investors and experts available who are matched with the new businesses. Using its business development and management expertise The Blue Link thus establishes and manages new, innovative and well networked companies.

Moreover, The Blue Link aims to lead in terms of sustainable development and inclusivity, e.g. by building large-scale solar capacity, electrifying its transport fleet, implementing living wage principle-based compensation, or embedding impact measures into its statutes. As a consequence, TBL’s companies frequently win CSR-related prizes.